Giraffes Don't Eat Steak

Fantasy Podcast Guests & Finding New Marketing Voices - Ep.75

Erica Mackay and Alex Bilney

Fantasy Podcast Guests & Finding New Marketing Voices - Ep.75

What makes a great podcast guest? And if we could interview ANY marketing legend, who would it be? Join us,  Erica and Alex, as we discuss our fantasy marketing guests including Steve Jobs, Walt Disney, David Ogilvy and the genius behind Coca-Cola's Christmas campaign. 

Plus, we are looking for new podcast guests with diverse perspectives on marketing debates, MarTech innovations and campaign case studies. Could it be you?


Chapters

00:50 - What it's like being a first-time podcast guest 

03:46 - What makes podcast guests feel comfortable 

07:18 - Fantasy marketing podcast guests (dead or alive) 

13:57 - David Ogilvy and traditional marketing foundations 

15:53 - What guests we'd like on future episodes 

16:42 - Our wish for marketing debate episodes 

19:11 - Seeking MarTech innovators


Episode Highlights

  • The First-Time Podcast Guest Experience: Alex shares his experience as a first-time podcast guest, including the initial fear and pride of being invited
  • Creating Comfort for Guests: Discussion about what helps podcast guests feel comfortable - from knowing the format to researching the show
  • Fantasy Marketing Guests: Our dream interview lineup includes: 
    • Steve Jobs: For his innovative approach to marketing and willingness to break established rules
    • Walt Disney: For his genius storytelling and ability to repurpose content while creating magical brand experiences
    • The Mind Behind Coca-Cola's Christmas Campaign: For creating one of the most iconic brand-holiday associations ever
    • David Ogilvy: For establishing the foundation of modern marketing principles and customer psychology
  • Future Guest Wishlist: We're actively seeking: 
    • Marketers with opposing viewpoints for debate episodes (Brand vs. Direct Marketing, AI advocates vs. skeptics)
    • MarTech innovators with new tools and technologies
    • Marketers willing to share their current campaign strategies and learnings
    • Experts across marketing disciplines we haven't yet covered

Subscribe to the Giraffes Don't Eat Steak Podcast on Apple Podcasts, Spotify, or your favorite podcast platform. If you enjoyed this episode, please leave a review! 

For marketing support, reach out to The Marketing Detective Agency at www.themarketingdetectiveagency.com.


Connect with the hosts:
Erica: https://www.linkedin.com/in/erica-mackay/
Alex: https://www.linkedin.com/in/alex-bilney/

Get in touch with us at The Marketing Detective Agency - www.themarketingdetectiveagency.com

#MarketingStrategy #BusinessMarketing #TargetAudience #MarketingTips #OfficePolititcs #MarketingPodcast



Connect with the hosts:
Erica: https://www.linkedin.com/in/erica-mackay/
Alex: https://www.linkedin.com/in/alex-bilney/

Get in touch with us at The Marketing Detective Agency - www.themarketingdetectiveagency.com

#MarketingStrategy #BusinessMarketing #TargetAudience #MarketingTips #OfficePolititcs #MarketingPodcast